In the digital age, a good online reputation is essential to any brand's
survival. The reputation of your brand could be an asset, or a burden on
any potential success. Modern consumers are knowledgeable, and most will do online research before making a purchase. Ninety percent of consumers say that online reviews impact their decisions on whether to purchase a product. In terms of profits...for every 0.5 star rating increase on a business' page, there is a 6.5% increase in sales! This means that it is crucial for a business to choose a reputation-oriented marketing agency when it comes to growing their brand.

While there are many aspects to managing a strong brand reputation
online, there are a few essential steps you must take. Our company goes in-depth into each of these topics to efficiently improve your brand and in turn, grow your business.

1 - Know What Your Customers Know
It is critical to know what potential customers are seeing from your
business online. The first step? Try googling your business to see what
comes up. Are there negative reviews? Is your business the first to
come up? These are all important factors to assess when beginning any
reputation based marketing strategy. After seeing how your business is received online, try searching for your competitor's name and assessing
how it compares to yours.

2 - Increase Your Visibility
There are so many ways to effectively increase your business' online
presence. A few important things to take care of include creating social
media profiles, running targeted ads, and creating/updating your website.

3 - Engage
Make sure to share all your great feedback! Check for reviews daily. When customers leave a review, be sure to post it on your website and social media accounts. Make sure to respond to negative reviews, and leave thank you notes to good reviewers. Ask your customers to follow you on social media and make sure to follow them back.

4 - Prevent Crisis
Going forward, develop a strategy to handle any crisis situation before it
results in a bad review. Offer an apology to any dissatisfied customers, and try to resolve the issue if possible.

These are just a few strategies to improve your brand's online reputation. It is important to remember that a brand's online presence is essential to its success. 68% of consumers say they will pay up to 15% more for the same product or service if they are assured it will be a better experience, and a whopping 91% of consumers say they trust online reviews as much as a personal recommendation. Because this task is instrumental to your company's growth, our team will help you
grow your positive review count, monitor your reviews online, automate
your review acquisition efforts and refine your reputation marketing strategy with our comprehensive done-for-you service.

If you’re ready to tap into the power of reputation marketing for your
business, be sure to contact us today!

There’s never been more competition than there is now in the marketing realm. Businesses varying in size are integrating an array of strategies intended to help them stand out in the ocean of similar businesses offering similar services to clients.

While many businesses are looking to advanced technical solutions
to get the upper-hand over their competition, some businesses are
simply incorporating increasingly popular marketing methods such as
reputation marketing to attract prospective clients.

What is Reputation Marketing?
Reputation marketing refers to the building of a five-star reputation, and
then marketing it to get more conversions and customers.
For example:
● Testimonials
● Online ratings
● Online reviews
● Community awards
● Social media comments

What are the Main Components of Reputation Marketing?
● Marketing your reputation
● Improving your reputation
 
Why is Reputation Marketing Important?
Consumers are much more knowledgeable than they were just a year ago. Instead of making impulsive purchases, consumers are putting energy into researching products or services to help guide their buying
decisions.

This research process entails reading customer reviews and social
media comments, as well as viewing customer testimonials, which
helps them determine if your brand is trustworthy.

Statistics
● 90% of consumers say positive reviews impact their purchasing
decisions.
● 88% of consumers use the internet to research goods and services
before making a purchase.
● 84% of consumers trust online reviews as much as recommendations from friends and family.
 
The world is changing. Consumers can see the machine behind the
curtain and desperately crave something genuine to connect to. Using
your reputation to market and connect with potential customers can
increase conversion rates and revenue by acquiring new customers
more efficiently and reinforcing bonds with existing customers.

To learn more about reputation marketing and the impact it’s already
having on your business, contact us today!

It’s no mystery…

​A good online reputation is crucial to any brand in today’s market. As a matter of fact, your brand’s reputation is one of the most important elements when it comes to your business achieving any probable successes.

That’s why now more than ever, it’s necessary that you place your 5 star reviews where they belong…

in the spotlight!

Think about it, most consumers are doing research on-line before they make a purchase. Which means that if your business is not showcasing your best customer service accomplishments on your website, you’re losing out on potential revenue!

​A previous study once found that for every 0.5 star rating increase on a business’ web page or website, there is a 6.5% increase in sales!

To keep it simple…
That means you can’t afford to not be taking advantage of the 5 Star opportunity before you and that it is vital for your business to display your 5 star reputation!

After reading this, take a few minutes to review your website. If you don’t discover that raving reviews portraying your business as a hero aren’t one of the first things you see...

It’s time to take action and improve your brands’ online reputation right away!

With sixty-eight percent 68% of consumers stating that they are glad to pay up to fifteen percent more for the same product or service if they are confident, it will be a better experience, there is not a better time than to do so!

And because this task is instrumental to your business’ growth, our team will help guide you through the entire process worry and stress free so that you can reach more customers and increase your revenue.

If you’re ready to tap into the power of reputation marketing for your business, be sure to contact us today!

Do this daily and you will get some nice engagement with your Fbook peeps and clear out the dead weight. (no pun intended)

1 - Go to Events Tab and choose Birthdays

2 – Scroll down to Birthdays Today and send them a Direct Message(DM)
I send them this; people seem to really like it and respond with a thank you.
(Just have something cool to copy-n-paste)
         
​ (: ǝʇɐɹqǝןǝɔ oʇ pıp noʎ ʇɐɥʍ ʍouʞ  ʇǝן ¡ʎɐp ʎddɐɥ ,ɥo

3 – As you go through each person, you will notice the Last Time they were on Messenger. If shows nothing, means it’s been awhile and usually a non-active person on Fbook. Click on their profile and scroll down past the recent birthday wishes and you will see their last post(s). If you run into Bday wishes from a year-ago right away, means they’re not active and then Un-friend them.

4 – (Optional from here on.) Go back to the top of the Birthday list and you will see Yesterday’s Bdays. Click on the DM button to see if they have responded to what you sent them the day before.

A – Did they engage with you / say thank you.
B – Send them another DM with something of Value.
I send them this…that goes to a Fbook Fan Page:

I almost forgot!
Here's a birthday gift for you my friend! Please be sure to LIKE & Share - Enjoy!
fb.me/vCard4FREE

5 – Go through your DM’s and LQQK at the engagement…If not to your liking, it may be time to cut-bait and add some new friends. After all they will have a Birthday coming up within a year.

Happy cleaning,
Trent G.